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• Millennial Loteria's card are all drawn in the style familiar to authentic loteria cards, with sharp lines, fuzzy pastels, and flat images. However, in place of cards like La Dama, La Sirena, and El Sol are new images like La Feminista, La Selfie, and El Global Warming.
• Alfaro is the creator of Millennial Loteria, a new take on the classic game that sees the old cards updated to subjects more relevant to the present and his generation.

It’s December, it’s chilly and the stores are packed with people trying to finish their holiday shopping on time. What do you do? You go online and find the cure to make your day brighter and Insta worthy. If that’s the case this week, we suggest you visit Millennial Loteria’s website and order the coolest game in town right now. It launched on Amazon this Monday and it has already surpassed 10,000 orders – say what?!

In Agrotropolis, historian J. Way traces the developments of Guatemalan urbanization and youth culture since 1983. In case studies that bring together political economy, popular music, and everyday life, Way explores the rise of urban space in towns seen as quintessentially 'rural' and showcases grassroots cultural assertiveness.

Want to know more about it? Here’s what creator, Mike Alfaro, has to say:

“OMG, can you even? Millennial Lotería is a hilarious and insightful parody of the classic “Mexican Bingo” game called Lotería, but this time, it’s like way more millennial. Born from the viral Instagram account @MillennialLoteria, this game reimagines La Dama as La Feminist, El Catrín as El Hipster, and Las Jaras as La Hashtag. Filled with nostalgia and ironic humor, it’s guaranteed to make your next fiesta be lit AF. So grab your bitcoins, get a couple of your fave followers together, and prepare to yell “Yaaaaasssssssssss, Millennial Lotería!”
Includes 46 cards, 10 boards, 80 bitcoin tokens, and a collectible Millennial Loteria pin.”

Sounds rad right? If you order it, Alfaro is calling all millennials to post their selfie with their favorite millennial card. What would yours be? Here’s a few to choose from. Ours would be La Thigh Gap.

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The beloved Mexican Lotería game played during the holidays, celebrations, and just for fun at Abuelita’s (grandma’s) house has received a modernized updated version. Mike Alfaro, a writer, and creative director of Guatemalan descent from Los Angeles, California decided it was time to give the game a millennial update.

In an interview with Vivala, the 29-year-old shared that after a visit to his family in Guatemala, where he has fond memories playing the game, he realized how dated the cards looked. “I think Latino women don’t just wanna be La Dama, they would identify more with La Feminist. If you’ve ever been to Coachella or gone on Snapchat, you probably relate more to La Flower Crown than La Corona,” Alfaro shared.

Photo: Wikimedia Commons

Mexican Lotería can be compared to American bingo except for this version is animated with drawings instead of numbers. Lotería means “lottery” in Spanish.

With its history dating back to the 15th century, its roots can be traced back to Mexico and is a big part of the Latino culture, not only in Mexico but around the world and in households across the U.S.

It especially plays a part around the holidays as families break out the cards, each with its own set of about 16 images, for a chance to be the first to have all the images called out in a horizontal, vertical or diagonal row, and yell bingo or (Lotería). Players usually use pennies, beans or some kind of marker to keep tabs of the photos called out. At the end, the whole card is up for the grabs and the first to fill up the entire card is the grand champion.

Photo: Instagram.com/millennialloteria

Alfaro’s make-over of the beloved traditional Mexican Lotería will speak to all millennial Latinos as it relates more closely to their everyday experiences. According to Vivala, “It’s obvious both his cultural background and the fact that he’s a millennial himself have influenced his art.”

Millennial Loteria Amazon